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Follow Up

Description

The aim of this module is to provide the learner with a fundamental understanding of the concept of “Following Up” in a sales context.

This module will cover:
  • Understanding what we mean by “Follow Up”.
  • Exploring the different methods of follow up using a range of platforms, tools, and resources.
  • Introducing various strategies to effectively implement follow up tactics at the appropriate times.
On completion of this module, learners will be able to:
  • Understand the main components of following up.
  • Describe some of the methods that they can use to follow up with prospects.
  • Identify and develop an appropriate strategy of follow up for their organisation.

Module Structure:

LEARNING OBJECTIVES
Aims and Learning Outcomes

TOPIC 1: AN INTRODUCTION TO FOLLOW UP
An Introduction to Follow Up
The Right Timing
Sales and Marketing Integration
Education, Repetition and Variety
Summary
Knowledge Check

TOPIC 2 METHODS OF FOLLOW UP
Methods of Follow up
Tailor your Message
Summary
Knowledge Check

TOPIC 3 FOLLOW UP STRATEGIES
Follow up Strategies
Summary
Knowledge Check

END OF LEARNING MODULE
End of Learning Module Summary

The learning module plus the assessment module will take approximately 60 minutes to complete.

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